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Pereira Filho, Evadio, Moreno Anez, Miguel Eduardo and Fernandes Ferreira, Lissa Valéria Cuán grande es mi amor por ti: El efecto de las lovemarks sobre las expectativas de los consumidores. Estud. perspect. tur., Oct 2019, vol.28, no.4, p.860-881. ISSN 1851-1732

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