SciELO - Scientific Electronic Library Online

vol.19 issue6Memoria e identidad en la feria de Praia Grande (Brasil): Potencial para el turismo culturalEl turismo en los pueblos rurales de argentina: ¿Es la gastronomía una opción de desarrollo? author indexsubject indexarticles search
Home Pagealphabetic serial listing  

Services on Demand




  • Have no cited articlesCited by SciELO

Related links

  • Have no similar articlesSimilars in SciELO


Estudios y perspectivas en turismo

On-line version ISSN 1851-1732


FERNANDES GALHANONE, Renata; MARQUES, Jane Aparecida; TOLEDO, Geraldo Luciano  and  MAZZON, José Afonso. Turismo de lujo e internet: Oportunidades para las Agencias de Viajes. Estud. perspect. tur. [online]. 2010, vol.19, n.6, pp.888-908. ISSN 1851-1732.

Luxury Travel and Internet. Opportunities for Travel Agents. This paper aims to verify how internet-enabled possibilities are being exploited in the tourism industry, specifically in luxury travel agency websites, which were investigated in terms of their sales and communication features. At the same time, the actual usage of websites by luxury travel customers and prospects is analyzed, as well as their needs and wants in purchasing travel services on- and offline. Results indicate that there are still many possibilities to be exploited by travel agents in servicing the luxury traveler, which may foster communications and sales and help making services more tangible for customers and prospects.

Keywords : Tourism; Communications; E- media; Digital technology.

        · abstract in Spanish     · text in Spanish     · Spanish ( pdf )


Creative Commons License All the contents of this journal, except where otherwise noted, is licensed under a Creative Commons Attribution License