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Estudios y perspectivas en turismo

On-line version ISSN 1851-1732


PEREZ CAMPDESUNER, Reyner; DE MIGUEL GUZMAN, Margarita  and  PEREZ ALMAGUER, Yilena. Evaluation of the Quality of Websites that Market Cuban Tourist Destinations. Estud. perspect. tur. [online]. 2012, vol.21, n.5, pp.1281-1298. ISSN 1851-1732.

The tourism industry evolves vertiginously and with it, diverse technologies that intervene in its operation, inside them play an important paper the commercialization and as part of this the use of technologies of information and communications. This investigation proposes a methodology to evaluate the quality of web sides that promote tourist destinations, based on several methodologies that precede it. The proposal is shown through its application to 21 web sides that promote the tourist destination Cuba, being commented the main obtained results.

Keywords : Web sites; Quality; Tourist destinations.

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