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Cuadernos del Centro de Estudios en Diseño y Comunicación. Ensayos
On-line version ISSN 1853-3523
Abstract
BORQUEZ, María José. El Photoshop en guerra: algo más que un retoque cosmético. Cuad. Cent. Estud. Diseñ. Comun., Ensayos [online]. 2015, n.54, pp.29-37. ISSN 1853-3523.
Nowadays the media provide the basis material of which individuals structure their uniqueness. Within this area the photographic image plays a key role. It is true that since its invention in the nineteenth century, it never functioned as a mirror or reflection of a particular reality and handling long precedes the digital era, but the chances of "fix" or electronically disrupt the images are greater today than ever, if not almost limitless. This does not deny that there are certain limits on the use of editing tools like PhotoShop that seem to be given by certain application areas. It is not the same the fashion retouching in advertising or to erase wrinkles or physical imperfections that war testimonial photos to increase, for example, a cloud of smoke. We find a clear example in the photo intervention due to an English photographer of Reuters that caused a scandal of such magnitude that ended with his dismissal. All this shows that Photoshop is much more than a mere cosmetic retouching.
Keywords : Digital image; Photography; Photoshop.