Abstract

GASILLON, Lourdes. Literature and Image as Ideological Expression: A Semiotic Approach to El verdadero cuento del Tío Sam. CELEHIS [online]. 2014, n.27, pp.31-48. ISSN 2313-9463.

This paper presents the analysis of a particular text: The true story of Uncle Sam (1963), from a broader semiotic reading involves word-image relationship. From certain rhetorical and semantic strategies, Ezequiel Martinez Estrada and Sine pose a particular figuration of author, the result of a combination of subjectivities: that of an Argentine writer and French cartoonist. From the title, they express their critical proposal showing a veiled commitment with revolutionary ideology, through a seemingly innocent or childish speech at surface. Actually, their aim is to tell the true story of the United States, measured in slavery, Puritanism, rapidly expanding capitalism and exploitation of the considered subjects of Uncle Sam -the quintessential American symbol-. Both artists, in the Cuba of the '60s, redefine the concept of history, narrative genre and the role of contemporary intellectual.

Keywords : Ezequiel Martínez Estrada; Siné; semiotics; text; cartoon; parody.

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